• About Me

    Solution Engineer Justin Craycraft graduated from The University of Texas in Austin. He has earned respect as an authority in the field of Embedded Analytics. Over ten years ago, he began working at Tableau, a data visualization software business owned by Salesforce. A distinguished solution engineer, Justin was promoted to his current position in 2022.

     

    With over 20 years of expertise, Craycraft has provided the C-suite, senior management, and technical assessors of Global 2000 and Fortune 500 companies with practical solutions and recommendations. Craycraft has a wide range of interests and activities outside of the workplace. Some examples include mountain riding, bow hunting, BBQing, jogging, and working out. He and his family—wife, kid, and Australian Shepherd called Buddy—call Dripping Springs home.

     

    Craycraft is a Solution Engineer at Tableau, focusing on Embedded Analytics in his role. Tableau has been around since 2003 and is the most popular tool for analyzing and visualizing data. The primary goal of Tableau is to improve data visibility and comprehension. Clientele for Tableau includes everyone from sole proprietors and small businesses to large governments and multinational corporations. Data-driven, high-impact choices are made with Tableau's sophisticated analytics capabilities by millions of people across the globe every day.

     

    Commitments

     

    Salesforce owns tableau. To put it simply, Salesforce is the market leader when it comes to SaaS hosted on the cloud. Salesforce is a cloud-based CRM platform specializing in sales, support, marketing automation, e-commerce, data analytics, and bespoke application development. This year, Salesforce bought Tableau. In 2014, Craycraft became a Solution Engineer at Tableau. His 2018 performance warranted a promotion to Senior Solution Engineer at the organization.


    In 2022, he was awarded the title of Distinguished Solution Engineer. Craycraft's primary area of expertise in the Distinguished Solution Engineer post is Embedded Analytics. By embedding analytics directly into applications, Embedded Analytics hopes to revolutionize how data analysis and other forms of business intelligence are used everywhere. This includes enabling analytics for conventional ISVs, buyer and supplier analytics, data monetization, customer experience, and healthcare, amongst many other use cases.

     

    Before joining Tableau, Craycraft worked for numerous major software businesses for almost a decade. Thoughtworks, Digby, and Perimeter Power, are just a few examples of such businesses. ThoughtWorks is a global leader in software development tools and agile software delivery for high-value, high-risk projects across multiple sectors. Craycraft worked there as a Solution Engineer from 2011 to 2014. At Macy's, Nike, JPMorgan Chase, Fandango, Expedia, NBC Universal, Ancestry.com, Entertainment Partners, Carfax, and CareerBuilder, to name a few, Craycraft oversaw technical solution engineering strategies and deliverables.

     

    Craycraft worked as a Solution Engineer at Digby for a year before coming to ThoughtWorks. When it comes to mobile e-commerce, Digby is the industry standard. It specializes in consumer interaction solutions for companies like Petco, Lilly Pulitzer, and Godiva.

    Separately, Craycraft helped establish Perimeter Power in 2008. Energy retailers can solve their problems using Perimeter Power. Management, quoting, acquisition, and onboarding are all automated using Perimeter Power's platform.

     

    Career

     

    Craycraft was an early investor in the company and worked there as the Product Manager until 2010. Craycraft has previously worked with various software and technology firms, including Tableau, Thoughtworks, Digby, Perimeter Power, HRsmart, SigmaFlow, TriActive, Motive, BroadJump, and Trilogy. Craycraft received his bachelor's degree from UT Austin. Established in 1883, the University of Texas at Austin is home to the country's #6 top engineering program, according to US News.

     

    Craycraft graduated from UT Austin with a BS in Electrical and Computer Engineering. Craycraft has earned remarkable technical talents throughout his twenty years in the software sector. The following are among his primary focuses of study and research:

    Craycraft, a Distinguished Solution Engineer at Tableau, just celebrated nine years with the company. At the beginning of 2024, he will have been employed by Tableau/Salesforce for ten years, an achievement he anticipates with great excitement.

     

    The Solution Engineer spoke at CareForum 2019, a gathering of healthcare experts from hospitals, clinics, and community organizations. He spoke at length on how analytics can improve healthcare for the better. In addition, he gave a comprehensive presentation on Tableau visual analytics and specific instances of how this new technology affected the healthcare industry.

    For example, Craycraft has spoken at Tableau Conference on automating Tableau using REST APIs, integrating Tableau with JavaScript APIs, engineering data with the Tableau Hyper API, and scaling Tableau with various Tableau SDKs.

     

    Craycraft is pleased to contribute to a wide variety of worthwhile causes. Charities and NGOs include many community-based organizations that rely heavily on volunteer effort. Craycraft likes to run and has competed in many charity events. He also gives his time willingly to the Christian community.

     

    Education

     

    Before settling in Texas to complete high school and enroll in the University of Texas at Austin's engineering program, Craycraft had lived on both coasts from his birthplace in the Midwest. Craycraft has settled down in Dripping Springs, Texas, with his family. They raised a small girl, Jordana, with his wife, Sarah. The dog in the household is an Australian Shepherd called Buddy, and he's seven years old.

     

    Outside of his employment and charity, Craycraft has many interests and hobbies. Barbecue cooking, jogging, working out, archery, bow hunting, mountain biking, and tinkering with gadgets are just a few hobbies people enjoy. Tableau, which specializes in data visualization, is owned by Salesforce, and Craycraft is a Distinguished Solution Engineer there. With his expertise in Embedded Analytics, data analysis, and business information may be integrated into almost any application. With over 20 years of technical and solution engineering expertise, Justin has helped Fortune 500 and Global 2000 companies.

     

    Profound Knowledge of One's Field

     

    In addition to his time at Microsoft, Justin Craycraft has worked with software firms, including Thoughtworks, Digby, and Perimeter Power. After four years at UT Austin, Justin earned his electrical and computer engineering BS. He is well-versed in several fields, and his resume boasts experience in Amazon Web Services, Microsoft Azure, JavaScript, Python, Java, Agile software development, and more. Justin loves to cook and spend time outdoors, where he also likes jogging, working out, archery, bow hunting, and mountain biking. He and his family—wife, kid, and Australian Shepherd called Buddy—call Dripping Springs home. Furthermore, Justin is active in the community and has run many charity events.

     

    • Frameworks for Amazon Web Services and Microsoft Azure Languages Like Angular, Django, and Spring Technologies: Java, Python, TypeScript, and JavaScript
    • Rapid Application Development (RAD)
    • Application Program Interfaces and Software Development Kits for Product Management
    • DevOps
    • Study of Data
    • Database design and data analysis (relational, NoSQL)


    Accomplishments

     

    Solution of Distinction At the beginning of 2023, Tableau engineer Craycraft reached the nine-year milestone in his employment with the company. In the early years of 2024, he plans to commemorate ten years with Tableau/Salesforce. The Solution Engineer spoke at CareForum 2019, a gathering of healthcare providers from hospitals, nursing homes, and community organizations. Analytics for improving healthcare quality was a topic he spoke at length on. He also gave a comprehensive introduction to Tableau visual analytics and gave real-world examples of how this new technology was influencing the healthcare industry. Data engineering, automation, and embedding using Tableau JavaScript APIs are just some of the Tableau Conference talks Craycraft has given.

     

    Use of the Tableau Hyper API and other Tableau Software Development Kits (SDKs) for automating and scaling Tableau's solution.

    Taking Part in Volunteer Work

     

    Craycraft takes great pride in its contributions to a wide variety of worthwhile causes. There is a wide range of community-oriented and volunteer-run organizations among these charitable organizations. Craycraft has run in many charity events and likes the sport. He also gives his time freely to the Christian community.


    Aspects of Your Life and Your Hobbies

     

    Justin Craycraft spent his early years in the Midwest but then moved to the East and West Coasts before settling in Texas to complete high school and enroll in the University of Texas at Austin's engineering program.

     

    Craycraft and his family have settled in Dripping Springs, Texas. Along with his wife, Sarah, he is raising their daughter, Jordana. They also have a seven-year-old Australian Shepherd called Buddy.


    Craycraft has various interests and activities outside of business and charity. Barbecue cooking, working out, chasing game with a bow and arrow, jogging, mountain biking, and tinkering with gadgets are all examples of these pastimes.